Paléo Festival
Crowd communication on the plaine de l’Asse in Nyon

Six days, more than 280 concerts and some 250,000 visitors: Paléo Festival Nyon is the largest open-air festival in Switzerland. Moving that many people across a single site day after day calls for communication that lands at the moment someone makes a choice. That is why Paléo Festival brought in CrowdCows. We deployed our crowd communication where visitors choose their route: at the entrance and along the walking routes to the Grande Scène. It starts with a welcome on arrival — the first message someone sees colours how they behave for the rest of the day. From there it shifts to walking routes, programme information and spreading the crowd. From our control room the operator drove it all live; if a situation escalates, everything switches straight over to safety messaging.
Photos from Paléo Festival
Case details
- 4× HIKER 200
- 1× HIKER 100 Double
- Crowd communication rack
- Our own software giving full oversight of the content from the control room
- 6 festival days (21–26 July 2026), plaine de l’Asse, Nyon
- Build-up and breakdown: 17–29 July 2026
More information about crowd communication?
cases
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references
We worked, among other, on behalf of






















